The Evolution of Persuasion Through Time Ancient Civilizations: The Foundations of Rhetoric Aristotle’s three pillars—Logos (logic), Ethos (credibility), and Pathos (emotion)—laid the groundwork for effective...
Grabbing attention in today’s digital age is no small feat. But what if the secret to influencing people was discovered over 2,000 years ago? Aristotle,...
Ethical persuasion diers from manipulation as it prioritises transparency, trust, and respect. While manipulation employs deception, ethical persuasion aims to build long-term connections by providing...
In today’s fast-paced digital world, finding time for personal enrichment can often feel like a challenge. However, developing a reading habit offers a rewarding escape...
Think of business icons like Steve Jobs, social leaders like Mahatma Gandhi, or marketing legends like David Ogilvy. Each of them used persuasion to move people toward ideas,...
The connection between a therapist and their client is key to making therapy work. Studies have found that a strong, positive relationship is often the...
Looking back on my experience in both personal and professional life, I can testify to the difficulties teenage girls have in embracing their confidence and...
Women have learned to succeed by conforming to masculine ideals from an early age. Women often face sexism and are marginalized for speaking up in...
Who is your friend? You must have a number of answers for this question. A friend is like a rock, someone who’s got your back,...
‘Time’ is the most important of all. Everybody takes their time to make things right and learn from their mistakes. It took time and experience...
Ever-inspiring Dolly Parton, who famously declared, “Find out who you are and do it on purpose,” sets the tone for a journey of self-discovery. How...
Limiting beliefs can create self-doubt, which cripples your ability to believe in yourself and saps your motivation. When you let go of these negative thoughts,...
Self-compassion is the process of directing kindness to ourselves. When we face problems and difficulties, we support and encourage ourselves rather than becoming judgemental. Self-compassion...